Till very recently, men were not aware of things such as sartorial upgrades, fashion retail therapy or style guides. But today, men care. Over time, they have proved time and again, that grooming products and lifestyle changes are their cuppa joe too. They care about how they look, how they present themselves and how they are perceived. From minimal, to hipster, these brands are the shiz and the only ones you need to step up your wardrobe game. Shop, relax and watch the magic unfold.